The Challenge - A Live Website With Almost No Search Visibility
When AKInfo.in came to us, the website existed - but the SEO strategy behind it didn't. The project needed a full ground-up build across every dimension of search optimization.
Minimal organic traffic
a handful of daily visitors, almost none from organic search, and no keyword strategy in place
Poor website structure
weak architecture, no proper page hierarchy, missing schema markup, and poor internal linking.
Very low domain authority
Domain Authority sat at just DA 5, signaling almost no trust with Google and a thin backlink profile
Zero national footprint
the brand had no visibility outside its home city, despite offering courses that appeal to students across India
Our SEO Strategy - Five Phases, Built Foundation-Up
We fixed the foundation first, then layered authority, content, and geographic reach on top of a technically sound website.
Technical SEO Audit & Foundation Fix
Every crawlability issue was resolved before touching content or links.
- Improved Core Web Vitals and site speed
- Implemented schema markup for courses and local business listings
- Corrected crawl errors, broken links, and redirect chains
- Built a clean XML sitemap and robots.txt configuration
- Set canonical tags to eliminate duplicate content
Keyword Research & On-Page Optimization
High-intent, high-volume keywords mapped to the right pages.
- Targeted "mobile repairing course in Delhi" and long-tail variants
- Optimized title tags, meta descriptions, and heading hierarchy
- Built keyword-rich content across every course and service page
- Improved internal linking to pass authority to priority pages
City-Based Location Page Strategy
Dedicated landing pages for Tier 1 and Tier 2 cities across India - the signature move for this project.
- Unique pages for Mumbai, Bangalore, Hyderabad, Jaipur, Lucknow, Patna, and more
- Localized targeting: "mobile repairing course in [city]"
- Google Maps embeds, local FAQs, and city-specific content
- Became a major organic traffic driver within 6 months of launch
Content Creation & Blogging
A content engine built to answer real student questions at every stage of their decision.
- Blog posts targeting course-related queries and career guidance
- Pillar content on career prospects, course duration, fees, and job scope
- Content structured to rank in traditional search and be surfaced by AI search engines (see below)
Link Building & Google Business Profile
Domain authority built through quality links and consistent local presence.
- Outreach to education directories and vocational training portals
- Guest posts on authority educational and tech blogs
- Fully optimized Google Business Profiles for Delhi and Patna
- Citation building across local Indian directories
The Results - From Invisible to Nationally Ranking
After 12–18 months of structured execution, AKInfo.in went from near-zero organic presence to consistent, compounding organic growth - verified across Google Analytics 4, Google Search Console, and third-party authority tracking.
| Metric | Result |
|---|---|
| Organic Traffic (monthly, Semrush est.) | 5.1K, up 19% period-over-period |
| Total Users (GA4, Jan–Jul 2026 YTD) | 53,176 |
| Total Sessions (GA4, YTD) | 60,837 |
| Domain Authority Score | From DA 5 to an Authority Score of 21 |
| Organic Keywords Ranking | 598, up 0.5% and still climbing |
| Traffic Share (Organic vs. Other Channels) | 53% |
| Total Clicks (Search Console, 16 Months) | 64K |
| Total Impressions (Search Console, 16 Months) | 7.16M |
Keyword Rankings - Where AKInfo.in Stands Today
Rather than chasing vanity keyword counts, we track exactly where each ranking keyword sits - because a Top 3 ranking and a page-4 ranking both count as "ranking," but only one drives clicks.
| Position Range | Number of Keywords |
|---|---|
| Top 3 | 46 |
| Position 4–10 | 170 |
| Position 11–20 | 388 |
| Position 21–50 | 1,328 |
| Position 51–100 | 314 |
| Featured in AI Overviews | 54 |
| Other SERP Features | 1,812 |
| Total Tracked Terms | 4,112 |
That's 216 keywords ranking on Page 1 (positions 1–10) alone - including highly competitive, high-intent terms like "mobile repairing course in Delhi" that were nowhere on the map when the project began.
AI Search Visibility - Showing Up Where Students Are Actually Asking
Search behavior is no longer just the traditional 10 blue links - students are increasingly asking ChatGPT, Gemini, and Google's AI Overviews directly. We tracked AKInfo.in's presence across these AI-driven answer engines, and the results confirm the content strategy is paying off beyond classic SEO.
| AI Platform | Mentions | Cited Pages |
|---|---|---|
| ChatGPT | 11 | 17 |
| Google AI Overview | 10 | 26 |
| Google AI Mode | 13 | 24 |
| Gemini | 24 | 5 |
| Total AI Visibility Score | 28 | 58 mentions across 53 cited pages |
This means when a prospective student asks an AI assistant something like "best mobile repairing course in Delhi," AKInfo.in's content is being pulled in as a cited source - a forward-looking proof point that the content built during Phase 4 isn't just optimized for Google's classic algorithm, but for the next generation of search.
Website Traffic & User Engagement (Google Analytics 4)
Beyond rankings, the real measure of SEO success is whether real people are landing on the site and engaging with it.
- 53,176 total users and 53,216 new users between January 1 and July 28, 2026
- 60,837 sessions recorded in the same period
- A clear traffic spike during the week of May 17–23, 2026, peaking at 4,414 active users - coinciding with seasonal admission interest
- India remains the dominant traffic source, consistent with the brand's national targeting strategy, with early international interest emerging from markets like Singapore
These aren't paid visitors - this is organic, search-driven demand landing directly on course and location pages built specifically to capture it.
Website Traffic & User Engagement (Google Analytics 4)
Beyond rankings, the real measure of SEO success is whether real people are landing on the site and engaging with it.
- 53,176 total users and 53,216 new users between January 1 and July 28, 2026
- 60,837 sessions recorded in the same period
- A clear traffic spike during the week of May 17–23, 2026, peaking at 4,414 active users - coinciding with seasonal admission interest
- India remains the dominant traffic source, consistent with the brand's national targeting strategy, with early international interest emerging from markets like Singapore
These aren't paid visitors - this is organic, search-driven demand landing directly on course and location pages built specifically to capture it.
Google Search Console Performance - 16 Months of Compounding Growth
Search Console data tells the clearest story of consistent, compounding visibility over time - not a one-time spike.
- 64K total clicks and 7.16M total impressions over a 16-month window
- Average CTR of 0.9%, with an average position around 6 - placing AKInfo.in solidly on Page 1 for its core terms
A sample of the 182 Page 1 keywords
Want Results Like AKInfo.in?
We've done it before - from near-zero visibility to Page 1 dominance and AI search citations. Let's talk about what your business could look like 12–18 months from now.